With TrustProfile, we’ve made the process of sending and filling in reviews effortless. Our integrations allow you to invite your customers automatically for leaving a review. As for your customers, they get an email where they’re asked to fill in a review. But all the information will be prefilled except for the star rating and an optional sentence or two. Easy, right? We have a complete review system for an affordable price.
Entrepreneurs know that word of mouth is the best advertisement there is. Whether that’s happening offline or online. In fact, in the online world, 75% of all consumers look at reviews before they buy a product. And 25% of those that do buy is because of those reviews. That’s the power of social proof. Need help with that? Here’s how you can get started today.
Got plenty of reviews on other platforms, such as Verified Reviews, TrustedShops, Google, Ekomi and many more? Great! We’ll add them all in one spot. With TrustProfile, you’ll have one platform that shows your total rating and all the reviews you’ve received from your customers. Plus, your online store will have subtle signs that are easy to spot. These signs, such as your star rating on Google, will help you increase trust in your business.
Trust badges are signs on your online store that are easy to spot and instantly show potential customers that your e-commerce business is indeed trustworthy. Below, you can read about each trust badge more. Will your online store earn them all?
The experiences of your existing customers have a great impact on the purchasing decision of your potentially new customers.
How do you get the ‘customer review’ badge?
You can earn this badge by collecting reviews through TrustProfile or a recognized review source.
How do you get the super ‘customer review’ badge?
To get this badge, you need at least 50 relevant reviews and an average rate of nine. We only consider reviews that have been collected by TrustProfile in the last 12 months.
Heart for the cause
You put your heart and soul into your business. You care about your customers. You try to distinguish yourself from your competitors and the large multinationals who only see customers as figures for their annual report. But how can you let your customers know you care? That’s what this badge is all about.
How do you get the ‘heart for the cause’ badge?
Unlocking this badge is ‘simple’: sign our code of conduct. Now comes the ‘not so simple’ part: you have to comply with the criteria of the code of conduct. The code of conduct contains points that we believe stand for good and honest entrepreneurship:
- Collecting honest reviews
- No dropshipping from consumer websites (like Ali)
- Abiding by the e-commerce rules
- Having good customer service
- Paying your taxes
- Communicating clearly
If you agree and comply with the criteria above, you can sign the code of conduct. You sign the code of conduct personally, which means that you as the entrepreneur guarantee that you’re complying with the code of conduct. However, we can also hold you responsible for this.
How do you get the super ‘heart for the cause’ badge?
You want the super badge? All you have to do is write an introduction about yourself and add a couple pictures. Customers like to know the human behind the brand. This helps you build trust, create a bond with them and turn them into loyal, returning customers.
Afraid of fake online stores that’ll scam them, consumers turn to well-known stores like eBay. To avoid that, present relevant information that will make them stay. Think of your company’s name, Chamber of Commerce number, address, telephone number, and email address. In many countries, stating this information is mandatory. Having this badge will help you.
How do you get the ‘identity verified’ badge?
In most cases, we’ll take the information from your website or a trusted source and present that on your profile. If you see information missing or in need of some editing, you can add or change it yourself on your dashboard after you log in.
How do you get the super ‘identity verified’ badge?
If your identity has been verified by a known trust source in the past year, like Trusted Shops or Fevad, you earn the super “verified identity” badge. Alternatively, you can use our automated verification process which is available to our customers with a paid subscription.
Good customer service is crucial nowadays. Especially if something goes wrong at some point. Having a formal complaints process will help you in handling those complaints properly.
Let customers know what they need to do if something goes wrong. Put that information clearly on your website. An example is that they can first contact you. Let them also know that in case you can’t agree on a solution, there’s an external party that can mediate. That’s what you can guarantee and communicate with this badge.
How do you get the ‘mediation available’ badge?
If we can verify an active membership of a known trust source that offers dispute mediation, we will award you this badge.
How do you get the super ‘mediation available’ badge?
If we can verify an active membership of a known trust source that offers dispute mediation and can give a legally binding verdict, we will award you this super badge.
Are your terms and conditions according to the applicable law? For example, in the European Union you are obliged to accept returns until 14 days after delivery. After that date, the consumer has 14 additional days to actually return the products. This badge communicates to your website visitors (potential customers) that you indeed are complying with the law.
How do you get the ‘legally checked’ badge?
We will award you this badge if we can verify an active membership of a known trust source that has checked your terms and conditions.
How do you get the super ‘legally checked’ badge?
We will award you the super badge ff the known trust source has published the date of the last check of your terms and conditions and the check has been done less than a year ago.
When using the internet people run the risk of encountering malware or viruses. Reassure your customers by showing them that you’re doing everything you can to prevent security issues.
How do you get the ‘safe browsing’ badge?
Have your online store checked at least once a year by a recognized trust source. At the minimum, you should have the OWASP top 10 vulnerabilities checked. For Trustprofile members, we automatically check for a valid SSL certificate and run a scan via Google Safe Browsing and Trendmicro. If everything seems to be as it should, you earn this badge.
How do you get the super ‘safe browsing’ badge?
Ensure constant monitoring for safety risks. If your domain has had a successful scan result in the past week, the super ‘safe browsing’ badge will be displayed.
Proving to potential customers that your online store is to be trusted is easy if you use our tools. Plus, our tools are designed in a way that your website visitors don’t have to leave your website. Show your potential customers in one glance that they can trust you and increase your online sales.