Amazon UK
amazon.co.ukAverage score
The displayed average score is not only based on our own evaluations but in many cases also on reviews from external sources if they have been added to the profile. This way, for example, we can include Google's score in the calculation.
Calculation of the score
The rating is based on a 'Likert scale', in this case, consisting of 1 to 5 stars. The displayed score is the average of all ratings, with and without review text.
External sources
In addition to the score calculated with our own reviews, reviews from external platforms can also be included in the average score at Trustprofile. These reviews count equally in the average score. Thus, 100 reviews at Trustprofile (with an average of 4.5) and 100 reviews collected elsewhere (with an average of 4) lead to an average score of 4.25.
Average score
The displayed average score is not only based on our own evaluations but in many cases also on reviews from external sources if they have been added to the profile. This way, for example, we can include Google's score in the calculation.
Calculation of the score
The rating is based on a 'Likert scale', in this case, consisting of 1 to 5 stars. The displayed score is the average of all ratings, with and without review text.
External sources
In addition to the score calculated with our own reviews, reviews from external platforms can also be included in the average score at Trustprofile. These reviews count equally in the average score. Thus, 100 reviews at Trustprofile (with an average of 4.5) and 100 reviews collected elsewhere (with an average of 4) lead to an average score of 4.25.
Last 12 months review count
This number reflects reviews collected via Trustprofile in the last 12 months.
Reviews from external sources are not included in this count.
Trustprofile
Profile claimed by Amazon.co.uk in 2024
Reviews from other sources
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